Directed by Keeley Gould, from a script by Gould, Jesse Ceasar and Dave Croatto, ‘American Social’ is a short drama film that explores the impact of social media within a romantic relationship. Izabel Paksad leads the cast as Skylar, a young woman incessantly immersed in raising her online social status, with Michael Ford as Skylar’s forbearing boyfriend Jake. The romantic-mystery themed narrative delves into the lengths a person will go for social media exposure/followers.
The film opens with awe-inspiring drone cinematography of rural New York state. Throughout the 13-minute film, which is intercut from different times of the day, we witness Skylar and Jake’s contrasting behavior as they flee the city for an upstate hike. Without spoiling the concluding narrative, viewers can expect a surprising, albeit disturbing narrative twist.
Gould, Ceasar and Croatto have delivered a narrative triumph by showcasing the all-consuming ostentatious world of social media. Characterization is well crafted, with a scrupulous depiction of the youth-based sub-culture. Izabel Paksad’s portrayal as the self-absorbed influencer is highly commendable – as the tale unravels the compulsive conduct of social media use. Michael Ford’s performance as the humbly submissive boyfriend is equally captivating – particularly due to the unforeseen plot twist. The contrast in personalities and their polarizing outlooks seals the dramas success.
Technically, the film is of superior quality with spectacular cinematography by Matt Batchelor. Sound, post-production and music are exceptionally orchestrated. Keely Gould (Writer/Director) has created a riveting watch that shouldn’t be overlooked. Highly recommended.
